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BLAC Challenge
A 30-Day Identity, Behavior, and Leadership Reset
Created by BLAC and TJ Harris | Led by TJ Harris
Identity → Behavior → Belonging → Results
Level up your mindset, leadership, and career in just 30 days.
The BLAC Challenge is your blueprint for personal and community transformation and reaching your full potential.
Give us your focus for 30 days—gain discipline, direction, and a vision you’ve always saw yourself with.
Identity → Behavior → Belonging → Results
What Participants Walk Away With:
What You Get from the BLAC Challenge
Stronger Identity
They know who they are and what they stand for.
No confusion—just clarity and confidence.
Real Discipline
They show up focused and consistent.
Habits built. Excuses gone.
Leadership Skills
They speak with purpose, lead their peers, and take initiative.
They stop following—start leading.
Financial Awareness
They track, save, and plan for growth.
No more survival mode—now it’s strategy.
Polished Presence
They walk different, talk different, and look the part.
Confidence becomes visible.
Emotional Control
They respond—not react.
Maturity shows in how they handle pressure.
Community Purpose
They care about something bigger than themselves.
They don’t just rise—they reach back.
91% of participants report higher self-esteem and confidence
78% secure a promotion or leadership role within 6 months
86% show improved academic, career, or civic performance
Who Is TJ Harris?
Meet TJ Harris
TJ Harris is the Founder & CEO of BLAC. He is named Man of the Year (2025) by the California State Assembly and Activist of the Year. TJ is also a celebrated author and sought-after speaker. He has worked with hundreds of students and emerging professionals — especially first-generation, nontraditional, and justice-impacted learners — helping them build confidence, discipline, and real-world leadership skills that translate into degrees, careers, and community impact.
TJ blends the fire of a motivational speaker, the strategy of a leadership coach, the honesty of a big brother, and the purpose-driven passion of a modern-day activist who refuses to let you shrink.
When TJ speaks, young leaders rise. When he teaches, growth happens.
If You’re Ready to Elevate Your Leadership, We are Ready to Do it With You.
If you’re ready to upgrade your mindset, your habits, your discipline—BLAC Makeover University is the blueprint.
This is for those who are done playing small.
If you’re ready to build confidence, sharpen your purpose, lead with clarity, and show up with power—then give us 30 days.
We’ll give you the tools to transform your life and influence your community.
It starts with one decision:
I’m ready.
FAQ Section
BLAC Challenge – FAQ
Q1: Who is the challenge for?
Young adults (18+) ready to level up their identity, discipline, and leadership—especially Black and Brown leaders seeking purpose and power.
Q2: What do I need to complete it?
30 days of focus, a notebook, and a daily commitment to push yourself mentally, physically, and emotionally.
Q3: What do I get after finishing?
A certificate, recognition, access to next-level opportunities, and membership in a growing network of disciplined young leaders.
Q4: What if I miss a day?
You restart. This challenge is about building consistency. No shortcuts.
Q5: How much does it cost?
It’s free. The cost is your discipline. The return is life-changing.